Now this is the way we like to begin our work week: We have a new client who markets b2b services in the security industry. The CEO decided to upgrade and update his marketing message to better suit his growing national enterprise.
Here’s why he’s the CEO: He’s starting with his website–moving it from an old, fixed flash site to a Drupal-based CMS. So, as his content needs change, his team can update the site independently 12 times a day (or more) , if they’d like. This can be accomplished with the ease of updating a Word document.
We’ll be rewriting his content to better reflect the company–professional, serious-minded, but warm. This growing company, in a growing industry, is proactively improving its messaging to clients. Smart thinking, all the way around.