The Proof is in the PR

sand-box-pant-300-dpi1One of our favorite clients brought us on board long before their product was even in stock. “I’ve got to get the word out that we’re launching this new company, featuring this new product and I don’t have millions to devote to advertising,” noted Liesl, the company’s designer and founder.

More than a year later, her company has taken off and she has garnered high quality coverage and praise from her target publications. Take a look at her recent editorial coverage, just this fall, and think about what that would cost in print and electronic ads.  Ouch.

Note that many clever smaller firms list us as direct employee team members on their media efforts.

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s