Branding a New Jazz Club – St. Petersburg, Florida

For the first time in MPW’s blog history, we’re asking for your feedback. Charged with establishing a branding strategy for a new jazz club that’s outside our geo area, we’d appreciate ideas from Floridians or folks from a tropical climate about what a jazz club means to you. What do you expect to find in a jazz club and what would make this kind of club feel new, fresh and intriguing?

This new venture is going to be fun. Glad you’re along for the ride.

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